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The Department of Business
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THE 6th ANNUAL STUDENT CONFERENCE IN BUSINESS AND ECONOMICS Elizabethtown College PROGRAM 8:30 AM Welcome ***** 8:35 – 9:00 AM Speaker: Dr. Carolan McLarney, Associate Professor of Management, Dalhousie University, Canada, “Leadership: Building Bridges to the Future” ***** 9:15 – 10:15 AM Session I Moderator: John Lee Colleen Boate, “Successful Market Entry Strategies Used by Foreign Firms Entering the Chinese Market” Lindsay Brown, “Retailing: Science of Shopping to the Rescue” Brian Thudium, “A Lifetime of Saving: Is It Worth It?” Alicia Collins, “150-Hour Legislation and its Effects on PA Colleges” ***** 10:30 – 11:30 AM Session II Moderator: Leah Singer Megan Grimes, “Lessons from NAFTA: North America 's Experience with Regional Integration” Ambika Jindal, “Final Destination: China or India?” Nicole Manyko, “On the Rise: Increasing External Audit Costs in the Post-Enron Era” Adele Cawley, “easy Come, easy Go: Is easyGroup's Serial Entrepreneur Stretching Its Business Model Too Thin?” ***** 11:30 – 12:00 PM Graduate School Information Session ***** 12:00 – 1:00 PM Break ***** 1:00 – 1:30 PM Speaker: Dr. David Wicks, Acting Dean, Sobey School of Business, St. Mary's University, Canada, “'I am Canadian': Molson Inc.'s International and Domestic Performance” ***** 1:45 – 2:45 PM Session III Moderator: Andrew Kadjeski Alex Rakow, “Fueling Economic Growth: The Impact of Savings and Population Expansion on GDP” Kimberly Wienches, “Economic Possibilities of the Gaza Strip” Chris Bigos, Kyle Buffenmyer, Laurelyn Foderaro, Robert Qualls, Rachael Yearwood, “Fed Challenge: Recommendations to the Federal Reserve” ***** 3:00 – 3:45 PM Business Alumni Panel Elizabeth Brooks 96, CPA, McConley & Asbury Jan Tammen 05, M&T Bank Jeff Smith97, The Hershey Company ***** 4:00 – 5:00 PM Session IV Moderator: Megan Grimes Rachael Yearwood, "A Study of Commodity Dependent Economies" Kimberly Whalen, “Matching up is Hard to Do: Investigating Generation Y's Response to Celebrity Endorsements” Brian Rossell, “Ireland: The Rise of the Celtic Tiger” Amy Yoder, “What Makes that Country so Entrepreneurial?” ***** 6:30 PM Department of Business Awards Reception
& Banquet Brossman Commons Event Space
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